Auto Show Event / Photography / Website / Social Ads

SUPRA’s WORLD PREMIERE

It was a huge honor to tell the world of Toyota’s biggest secret, GR Supra. If you know anything about Supra, you will understand what it means for Toyota and the fans waiting for the 20 year comeback. The first work produced for Saatchi under my vision was not only used throughout Toyota.com, but media outlets, car forums, billboards and all throughout Akio Toyoda’s reveal presentation at the Detroit Auto Show. A huge career highlight and a very happy day. Also, I sold in the first drift shot for Toyota, which set in motion the tone for this vehicle following everything after the reveal.

RESULTS
One happy CEO. One million hits on Toyota.com. 40% increase with handraisers. Our page performed so well that the Clients thought it was hacked and they called the developers to make sure it wasn’t.