Social Media / 6-Month Contract
RIOT GAMES
As the Lead Creative for the Legend of Runeterra social, I managed all executions for evergreen/reactive content, scoping, creative resourcing, process, and helped build the brand new Client relationship at Hi5 starting day one of my contract.
RESULTS
51% increase in positive sentiment on all Social channels.
Influencer Content
3 GAMES AT ONCE CHALLENGE
To bring some hype for the new expansion called Heart of the Huntress. We pitched the idea of having one of the top influencers in the community play all three new Champion card decks at the same time live on Twitch.
RESULTS
Riot Games Influencer Marketing Team, “10/10 idea.”
Video Content Series
KEYWORD GIFS
Clients wanted to show more faces on social of Riot. Our series challenges the Legends of Runeterra Team on the spot with a series of questions depending on where they land on the GIF. Good luck.
RESULTS
A bunch of happy Riot Game employees.
Low Lift Content
